Reality Check – The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition

Adriano Marques
CEO at XNV

This book is surprisingly entertaining, and covers pretty much everything you need to deal with a startup. It covers pretty much all the way from inception of the idea, going through raising capital and marketing, and ending up important subjects like hiring and social responsibility. I like it that it is a very sincere book, and that it features several interviews Guy conducted with various professionals in the area. Also like the Fake Steve Jobs foreword. Overall, pretty good book and I recommend for all entrepreneurs as a sure and abundant source for inspiration and ideas for your business endeavors.

THE BLOG

News, lessons, and content from our companies and projects.

Stay In The Loop!

Receive updates and news about XNV and our child companies. Don't worry, we don't SPAM. Ever.