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The Science of Fear - Why We Fear the Things We Shouldn't -- and Put Ourselves in Greater Danger14 December, 2013
The terrorist attacks of 9/11/11 are the perfect example of how fear can put ourselves in greater danger. After seeing the airplanes hitting the World Trade Center on the TV, people decided that flying wasn't safe anymore. Instead, they took their cars and drove to their destinations, causing more traffic casualties than the terrorist attack itself, as statistics collected between 9/11/11 and 9/11/12 have show
Adriano Marques
How to Start a Career in Computer Science02 December, 2013
Which way? I still remember asking myself in front of all the possibilities in the field of computer science when I had to decide which one to pursue. So many variables, so many technologies, so many industries, and yet just one life time to pursue one or a few of the various possibilities available. That reminds me of a well known book - there is a line from Alice’s Adventure in Wonderland that relates perfectly to the feeling I had then. Amazed and puzzled in a whole new world, Alice tried to
Adriano Marques
Speaking at CEO National Conference 2013 - Technology and Startups08 November, 2013
Last Friday (November 1st) I spoke at the CEO National Conference about how to properly leverage technology in a startup. The event happened at the McCormick Place [http://maps.google.com/maps?ll=41.853101,-87.612137&spn=1.0,1.0&q=41.853101,-87.612137 (McCormick%20Place)&t=h], and it was pretty fun! I recorded my presentation, and created a quick video with the slides and the Q&A session at the end. Along with the video below, you'll find an abridge
Adriano Marques
Quick video for the 5th I.T. Symposium at the State University of Goias09 October, 2013
A couple months ago I was approached by a former classmate who is now a Teacher at the University I graduated and the current coordinator of the Information Systems course at the same University to record a video talking about my experience as a student and the things I recommend them to build their professional career to be presented in their 5th Symposium of Information Technology. The video is in Portuguese.
Adriano Marques
How to Create a Mind - The Secret of Human Thought Revealed05 October, 2013
Much like the Singularity is Near , and pretty much all other book from Ray Kurzweil , this one is certainly going to cause some stir in you. Ray tells you of how a mind can indeed be reproduced, and how A.I. [http://en.wikipedia.org/wiki/Arti
Adriano Marques
Abundance - The Future is Better Than You Think30 September, 2013
We're used to hear about doomsday news every day, and we have literally become accustomed to the "fact" that we are a hopeless generation, that will soon become extinct by either famine, lack of water, a dreadful disease epidemic, terrorist attacks, or something worse. People just don't realize how much better off is the world we live in today than it was a few decades ago, for the most part. Reality is that positive and encouraging news do not sell as much as doomsday news. It is just how our b
Adriano Marques
Reality Check - The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition25 September, 2013
This book is surprisingly entertaining, and covers pretty much everything you need to deal with a startup. It covers pretty much all the way from inception of the idea, going through raising capital and marketing, and ending up important subjects like hiring and social responsibility . I like it that it is a very sincere book, and that it features several interviews Guy conducted with various professionals in the area. Also like the Fake Steve
Adriano Marques
The Wealth of Networks - How Social Production Transforms Markets and Freedom15 September, 2013
I've said that before , and I'll say it again: you know when a book is outdated when it keeps referencing MySpace and as a model for Social Networks . Unfortunately, this is not the only downside of this book. It is too tedious, full of long sentences that explains deeply everything that is being stated. It makes so many references th
Adriano Marques
The Innovator's Solution - Creating and Sustaining Successful Growth17 August, 2013
This book's message could be easily summarized by saying that there are only two kinds of companies: the ones that disrupts, and the ones that are being disrupted. There is no middle ground, and companies that have once disrupted, will soon going to be at the loosing side of the game. Christensen and Raynor do an impressive job in bringing up real world example of disruptions, and the common thinking behind the managers in both companies - the disruptor and the disrupted - that led them to ultim
Adriano Marques
The Post-American World - Release 2.012 August, 2013
The title may lead you to think that the author is going to picture a pretty chaotic picture for USA [http://maps.google.com/maps?ll=38.8833333333,-77.0166666667&spn=10.0,10.0&q=38.8833333333,-77.0166666667 (United%20States)&t=h] in the next decade. Not true. In fact, it talks a lot more about the balancing out of power and the rising of developing countries than anything else. Been raised and educated in a developing country , I tend to disagree
Adriano Marques
Parkinson's Law02 August, 2013
Quick and easy read. This book is short but full of pearls. Published in 1957, but still very much current when it comes to predicting, understanding, and managing human beings. One of this author's famous quotes is "Work expands so as to fill the time available for its completion." Full of interesting anecdotes, it is a very colorful and memorable book. It is not sophisticated, and show some outdated facts and data, but the substance will never be outdated. I recommend!
Adriano Marques
Decisive - How to Make Better Choices in Life and Work12 July, 2013
About 5 years ago, I had the chance of attending to one of the Heath brothers presentations, while at the Creativity World Forum 2008, in Antwerp [http://maps.google.com/maps?ll=51.2166666667,4.4&spn=0.1,0.1&q=51.2166666667,4.4 (Antwerp)&t=h]. I loved their simplified approach to hacking life issues and finding creative solutions to make a change in the world. Right there at the event, I bought their book "Made to Stick [http://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287%3FSubsc
Adriano Marques
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